| In every locality small businesses will welcome any | | | | Then distribute free to all major points of human |
| help that will make them sell more of their goods | | | | activity in your city. If you are able to collect |
| and services. Providing creative advertising and | | | | listing fees from a couple of dozens of businesses |
| marketing solutions to the businesses in need of | | | | you will be making a neat profit. The business |
| them but with little marketing budgets is an | | | | pages/directory can be monthly or quarterly. This |
| opportunity that will never go away as long as | | | | means you can run this on a part-time basis |
| people do business. | | | | without interfering in your full-time job or studies. |
| To make money from this niche entails creatively | | | | 2) Offer reciprocal/exchange marketing advice |
| coming up with ways that small and medium | | | | and services to businesses; This entails finding |
| businesses can get marketing advice that will bring | | | | businesses in need of more customers (every |
| more business exposure to their businesses from | | | | business does) and linking them up with another |
| you at an affordable fee. I have endeavoured to | | | | remotely related business in need of more |
| give some ideas on how one can come up with | | | | customers as well. You only need to get them to |
| cheap and effective marketing solutions that you | | | | refer customers to each other and collect your |
| will sell to as many of these businesses as | | | | consulting fee. |
| possible; | | | | 3) Help businesses create cheap, marketing |
| 1) Start a small business directory publication to | | | | campaigns and charge them for your services. |
| cover the businesses in your city. You can first | | | | When I was setting out newly in business I had |
| categorize the businesses into manufacturing, | | | | studied so much about marketing and I needed to |
| financial and banking, hospitality, educational, | | | | make money fast so I leveraged on my |
| technological etc and charge them small fees to | | | | marketing knowledge and sent out a free |
| get listed in the business directory under the | | | | marketing report tagged "Five marketing tips your |
| appropriate section.You can also sell advertising | | | | competitors would never want you to know." The |
| space to interested businesses. If you can come | | | | next day I got calls from a clothing store owner |
| up with a good distribution strategy that will make | | | | and a restaurant. That kick-started my consulting |
| the publication enter as many hands as possible | | | | business which has really taken off now. You can |
| the business owners will be willing to pay to get | | | | do same. |
| information about their business listed in your | | | | The opportunities are endless. You only need to |
| business directory. | | | | be creative. |